• ANASTAS

    My FontsAnastas is a modern, sophisticated and stylish typeface that boarders on the edge of a classic font. It draws inspiration from modern structural grids that are responsible for our rigid movement with in our cosmopolitan landscapes.  The constant redevelopment and revitalisation of London’s metropolis excited me to develop Anastas. […]


  • Sainsbury’s Tu On-Line Clothing

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    Tu is Sainsbury’s Clothing range. I was contracted to come in during it’s design and development stage. The site uses a Hybris CMS and I was one of the On-Line content designers that help Launch the website. Working along side other creative leads in the business we created a wide […]


  • Bra, Brief and Shape wear Guide for Tu only at Sainsbury’s

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    Like the high quality shots of the modelled lingerie, I felt that the simplicity of the page should speak a certain quality to complement Tu only at Sainsbury’s beautiful styles and designs. I was asked to redesign the page before it was launched. I did so and changed the title […]


  • TUAL

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    Tual is an exclusive ladies fashion and accessories brand that creates exclusive lines of high quality apparel, targeted towards independent and stylish women. Here, we have built a dynamic ecommerce website that displays Tual’s beautiful collection of designer clothing. Via the use of user – friendly categorisation, the customer can navigate […]


  • Moussaieff

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    By design, I art directed the Press Book that identifies the Moussaieff’s logo as a leading and world-renowned brand. All Moussaieff articles and clippings were collated into a structured methodology that identified the brand, and Mrs Moussaieff, as an internationally recognizable diamond jeweller and historian, highly respected by her peers, leading […]


  • Hugo Boss

    We conceptualized the idea of a dynamic, multi-textured frame as a metaphor of modern, German architectural design and cosmopolitan living. The dynamics of the frame, join and separate into combinations of endless shapes, that defines a paradigm of cross referencing. 


  • Phenomena

    The bottle depicted here represents the extended figure of our mirror image. Our reflective form translates our age and physicality in relation to our health and lifestyle. Pure water is the essence of all life, infinite beauty and intellectual vigor. The name Phenomena implies a questionable existence or popularity of something remarkable. It’s also […]